Keynote — No one wants a content management system!
Content Management implementations are often considered a 'software purchase', however organizations are really trying to solve business problems, and CM projects should be considered a change management and communication project, not an IT project.
Speaker: TBA
09.50 AM
Panel 1 — Business case for a content management system.
What are the business drivers for CM projects? What are the business process and change management issues? What return on investment and strategic outcomes should organizations expect from a CM initiative? Is there a misunderstanding of the nature of these projects?
Moderator: TBA
Panelists: Simon Rawson, Jed Simms, Darren Peacock, Melanie Kendell ...
10.30 AM
Morning tea and exhibitor displays
11.00 AM
Panel 2 — Australian CMS vendor round-table.
Here from the people behind some of Australia's leading CM products about the local market, the local products, where research and development effort is being applied and where CM in Australia is headed.
Moderator: TBA
Panelists: David Warwick, Matthew Harris, Peter Meyer, Chandi Perera ...
11.45 AM
Panel 3 — Build or buy! The arguments for and against home-grown CMS.
What are the pros and cons of building your own CM tools when compared with buying and established product. Vendors, implementors and in-house operations compare notes and philosophies.
Moderator: TBA
Panelists: Marius Coomans, Martin Bauer, Xavier Brouwer, Melanie Kendell ...
12.30 PM
Lunch and exhibitor displays
01.30 PM
Panel 4 — Intellectual property and legal issues in Content Management
This panel will examine the legal issues around aggregating, publishing and managing digital content. In addition, specifically discussing intellectual property issues, trends and potential legal pitfalls.
Moderator: TBA
Panelists: JDR Legal and others to be advised ...
02.10 PM
Panel 5 — Single sourcing, shared systems and integration.
This panel will go beyond the common CM topics to discuss other drivers, technologies and related systems, including digital asset management, XML publishing, single sourcing and other content management disciplines and trends.
Moderator: TBA
Panelists: Chandi Perera, Peter Meyer ...
02.50 PM
Panel 6 — Characteristics of successful content management initiatives.
Simon Rawson will open with the results of a survey of 83 Australian projects (on what delivers value) and our panelists will explore there own real-world success stories (as well as some of the failures).
Moderator: TBA
Panelists: Simon Rawson, Martin Hughes ...
03.30 PM
Panel 7 — Ongoing considerations.
Our panel will discuss the costs, risks and realities of maintaining your CM initiative. Covering upgrades, content maintenance and ensuring the business sustainability of content management projects.
Moderator: TBA
Panelists: Matthew Harris, Melanie Kendell ...
04.10 PM
Afternoon tea and exhibitor displays
04.40 PM
Endnote — Where is content management headed!
Bringing together the themes of the day, our speaker will discuss the future of content management and where CM in Australia is headed.
Speaker: TBA
05.30 PM
Conclusion
Conference wrap-up and vote of thanks.
Speaker: David Warwick
05.45 PM
Close
Sydney — Tuesday, November 13, 2007.
Melbourne — Thursday, November 15, 2007.
